Recent posts: February, 2008


Old brands, new brands. Red brands, blue brands.

We’re always talking about how the world has changed, how times are more complex and how young people are thinking and acting more differently than ever before. I’m getting to the point where I really don’t care about that anymore, I think it’s time we focus our attention on the “OK, what now” component […]

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Posted by casey on Monday, February 18th, 2008

What do you stand for?

What company is behind this Mission Statement:
We are committed long term to the mission of helping our customers realize their full potential.
How about this one:
We take pride in making a perfect pizza and providing courteous and helpful service on time all the time. Every customer says, “I’ll be back!”
We are the employer of choice offering […]

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Posted by misterarthur on Friday, February 15th, 2008

I have seen the future, and it is in small chunks

You could argue that iTunes is destroying the music business, because the records labels’ business models were built on selling you pieces of plastic with 15 songs on them. But iTunes lets you buy the song (or chunk) you want, and only the chunk you want, for 99 cents. Makes sense, especially because most of […]

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Posted by misterarthur on Thursday, February 14th, 2008

The revolution *might still* be televised.

The good folks in the UK recently released a report on the future growth of television viewing, they actually project it to rise over the next 5 years, albeit a “staggering” 4%. Still, pretty intriguing, as most (me included) would predict quite the opposite.
I found the viewing patterns of Young Adults (16-34) most intriguing. […]

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Posted by casey on Wednesday, February 13th, 2008

Link round-up (2/13/2008)

Gonna periodically deliver a list of quality links for your viewing pleasure

The Agency Maturity Meter
Hmm… might be time to run a formal/informal survey around the office…
If Banner Ads Were Forced To Be Truthful… (some language NSFW)
Spectacular image zoom effect

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Posted by Chris on Wednesday, February 13th, 2008