We’re all for marketers building legitimate communities for people interested in their products and services. After all, if people are passionate about what you make or do, why not make it easy for them to express & share their passion? But you have to be in it for the long haul - you can’t build […]
Read the rest…If you’re like me and find the New York Times News Quiz application on Facebook to be a great way to confirm your elitism and general hoity-toity-ness, you probably saw the third question in today’s quiz:
Question 3 of 5: Senator Hillary Rodham Clinton won a strong victory over Senator Barack Obama in Tuesday’s primary in […]
Smart Mobs ran a great piece recently on urban food deserts—vast areas in urban environments where food is virtually non-existent or at the very least difficult to find. This interested me greatly as I have long held the opinion that no one will move back to downtown Detroit—despite huge expenditures on trendy lofts and entertainment […]
Read the rest…Some great quotes from others that have been rumbling around my head recently:
“While the overall goal of marketing remains the same, the advent of social media has changed the role of the marketer from a broadcaster pushing out messaging and materials to an aggregator who brings together content, enables collaboration, and builds and participates in […]
I think it’s a good habit to read about anything other than advertising and marketing. If all you do is read other bloggers about what we do, we’ll all descend into some self-congratulatory or industry-loathing little corner of the web.
Case in point: Virginia Postrel’s always interesting blog at Dynamist.com. Today, Virginia links back […]