The good folks in the UK recently released a report on the future growth of television viewing, they actually project it to rise over the next 5 years, albeit a “staggering” 4%. Still, pretty intriguing, as most (me included) would predict quite the opposite.
I found the viewing patterns of Young Adults (16-34) most intriguing. […]
Rob Walker delves into the success of Nickelodeon’s Yo Gabba Gabba! ” particulary owing to its smart use of figures culturally relevant to the parents (Biz Markie, Dan Zanes, etc.) and smart merchandising.
For me, this sums it up entirely:
…while “Gabba” is a TV show […] the idea of simply creating “a show” is antiquated. What […]
Virginia Heffernan, writing in The Medium blog, examines the failure of NBC’s Friday Night Lights — renewed by execs even in the face of mediocre ratings and critical reviews.
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